Little Gipsy Gin Studio 33

Project description

Little Gipsy gin by the Romić family is based on the gypsy sour cherry distillate. The development of the metaphorical story about the Romani culture associated with the name of the manufacturer ( Romić — little Romani) began with concept development and naming. Through systematic research of Roma culture, recognizable traditional motifs of sometimes excessive hedonism were selected and shown in soft-contoured illustrations celebrating the easy-going spirit. The rich visual language is the basis for creating compositions for new gin flavors. The symbolic content also materializes on the label — copper foil evokes the traditional practice of collecting and reselling metals.