Regional Center of Excellence for Robotic Technologies Bruketa&Žinić&Grey

The CRTA is a robotics laboratory opened within the Faculty of Mechanical Engineering and Naval Architecture in Zagreb. The visual identity came out as a result of an experimental attempt to navigate AI through the process of learning. Students wrote out the name of the institution in their own handwriting, which was used as an input for AI. The processing of such information led to different visual data that served as a basis for the visual identity. The basic constituent parts are points, a line and a plane, which apart from a reference to a mathematical definition of a notion of the line (crta in Croatian), may also be interpreted as a process of education for all users of the Centre.

Bruketa&Žinić&Grey

Davor Bruketa

Borjan Pavlek, Bruno Bolfan

Dina Borošić

Barbara Bušić

The Faculty of Mechanical Engineering and Naval Architecture / Bojan Jerbić, Marko Švaco, Filip Šuligoj, Josip Vidaković

Faculty of Mechanical Engineering and Naval Architecture, Zagreb

11/2019