Fructus & Flores Liqueurs Kazinoti&Komenda
The work is not in competition for the award
A series of labels designed for liqueurs that have a souvenir purpose. The goal of the design was a shift in the way illustrations and illustration techniques are usually used. Communicating with the target group of customers of the deluxe souvenir range was accomplished using the technique of hot foil printing. The reduction of otherwise excessive aestheticization was achieved with a pointillistic approach in the graphic solution by stylizing liqueur drops. The colours are associated with each of the product’s flavours.
Karlo Kazinoti, Mišo Komenda
Ana Bodrožić (design)
Fructus & Flores, Split