DK Festival 2024 Sven Sorić

The DK2024 identity represents a radical moment in the continuous development of the identity—without changing the basic settings of collage, achromaticity and font, the authors use the same tools to twist the identity. Vertical cutting is applied on typography, which becomes more difficult to read, as well as on multiplied faces of the speakers, The emphasized white backgrounds are treated equally as the black ones, the overall „unreadable“ typography functions as an image that implies—you know who we are. Applications include print and digital ads, scenography throughout the Lone Hotel and digital scenography on more than 20 connected screens accompanying the several festival locations.

Sven Sorić

Jelena Babić

Davor Bruketa, Nikola Žinić (creative direction); Josipa Tadić (design); Sara Salamon (motion graphics); Ivana Miljković (animation); Ivona Eterović,Tin Dožić (sound)

Hura!, Zageb

04/2024