The Maritime Museum Split Yasmine Anika Doršner

Project description

The conceptual visual identity of the museum is based on the motif of the ship Bakar, which is deeply connected to the museum and its rich history. The goal was to achieve a consistent identity, particularly linked to the long maritime tradition of this region. The design uses colors that create visual harmony, with red as an unexpected accent to attract additional attention from visitors. Posters without images rely on lines inspired by the maritime routes of ships, evoking the paths that ships have sailed for centuries. Posters with images represent a view through the ship’s window, creating the impression of a real journey and a glimpse into the museum’s world.