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Moslavina Studio Size
Project description
Moslavina is a micro-region broken into three administrative counties, which has weakened its identity and familiarity. Studio Size designed a new visual and verbal identity aimed at both locals and tourists. The slogan Hidden land sets the stage for a story about a place full of hidden gems and fascinating experiences offered by nature parks, Škrlet wine, and medieval history. The visual identity combines the natural character of Moslavina, the yellow color of Škrlet, and the heraldic aesthetics of the Middle Ages. The local stakeholders were involved in the process to ensure the authenticity of the identity with which the people of Moslavina must be able to identify.
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studio
Size, Zagreb
design
Jurica Koletić, Petar Božić
animation
Ivan Radović
copywriting
Andrej Virat
brand strategy
Ivan Fistrić
account manager
Ivan Topić
Client
LAG Moslavina, Kutina
Completed
03/2022
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