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Davor Grgić Tennis Experience Studio Toboggan
Project description
This artfully modular identity highlights the client’s visionary tennis coaching philosophy. The compelling posters and messages, along with eye-catching vehicle branding, serve to generate buzz and lend prominence in the local community. The distilled-yet-playful system speaks effortlessly to the target demographic. The identity is built on fresh, vibrant tones of the typical tennis palette, high contrasts, and the dynamic, variable logo (latter nodding to ball-racket impact). The chosen font reflects the purity of the client’s innovative approach to teaching tennis and the simplicity of his character.
Project description
studio
Toboggan, Osijek
design
Matija Drozdek
creative and art direction, copywriting
Aleksandra Živković, Matija Drozdek
strategy and verbal communication
Aleksandra Živković, Alen Nađsombat
project director
Alen Nađsombat
Client
TENNIS TALENTS, Osijek
Completed
04/2022
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