CBD Studio Size

Because CBD oil is a new product category, a functional approach to design was taken to emphasize the product name and spark consumer interest. Grotesque sans serif typography provides maximum readability, which is distinctive and helps shoppers quickly determine the level of active CBD in product variations. The color palette gives the packaging a positive character that symbolizes the product’s promise: to improve the consumers’ condition. The practical function is to color code different product variations.

Jurica Koletić

Ivan Radović

Vino i Gitare, Zlatar

01/2022