Supertoon 2018 Nives Sertić

The visual identity of the Supertoon festival is based on the reaction of the designer to the official illustrator chosen for that year. For Supertoon 2018, an intervention with typography in the illustration itself was chosen, thus creating a dynamic coexistence of typography and illustration. Encouraged by Dunja Janković’s ardent illustrations, the typography treatment “animated” these two-dimensional graphics – by reading broken and differently positioned syllables, and intertwining them with the illustrations themselves. A series of equivalent graphic materials were created, which were used in the visual identity, and which was carried out through the design of posters, banners, catalogues, booklets, badges, T-shirts, bags and animated festival trailers.

Nives Sertić

Dunja Janković (illustration)

Supertoon International Animation Festival, Šibenik

07/2018