OINK STUDIO 33

OINK is a well-known onomatopoeia of the sound the pig makes, but name needs to be considered for several reasons. OINK contains the word INK, which denotes blackness – reference to a black pig. In order to provide the client with recognisability and originality, we defined a cheerful look & feel of the product, which symbolises the qualities of the brand; original, delicious, traditional, homemade black pig products. The packaging denotes the distinctive approach to breeding black pigs and top-notch products. The illustrations are executed in the linocut technique, which offers a distinctive handiwork approach, present a range of products and directly evoke their flavours and textures.

STUDIO 33

Leo Vinković

Igor Penović

Maja Gjajić

Tonči Klarić

Sin Ravnice, Cret Viljevski

10/2019