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Pomalo Studio Size

Project description
The visual identity and packaging for Pomalo, a skincare brand that promotes a flexible, stress-free approach. Pomalo, derived from the Croatian word for „slowly”, encourages breaking free from strict schedules, allowing products to be used in any order. In order reflect this adaptable philosophy, an identity system that adjusts to various contexts was created. Deliberate pauses in the brand name (Po—ma—lo) invite readers to appreciate its unhurried essence.
Project description
art direction
Jurica Koletić
design
Petar Božić, Jelena Rebrnjak
motion design
Ivan Radović
3D artist
Ana Babajko, Lucijan Bakula
creative direction
Andrej Virant
brand strategy
Ivan Fistrić
account manager
Ivan Topić
Client
FERAL self care, Virovitica
Completed
05/2023
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